Free tools

Quick calculators we use in real client conversations. No signup.

Legal PPC ROI Estimator

Spend, clicks, leads, cases, and what comes back. See if your current numbers make sense.

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Lead-Based PPC Budget Calculator

Start from the cases you want and work backwards to the budget that gets there.

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llms.txt Generator

Point it at your sitemap and get a ready-to-upload llms.txt that makes your site legible to AI search.

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Want these numbers measured for real, not estimated?

Adovex tracks every lead first-party and verifies it by text, so your ROI math runs on evidence.

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