Managed advertising for law firms

Strategy, campaign builds, ad copy, landing pages, optimization, and reporting, handled end to end, with attribution and lead verification built into everything we run.

Google Ads

The core channel for legal intent, people searching for a lawyer right now. We build and manage Search campaigns around your practice areas and markets: keyword and negative-keyword strategy, ad copy testing, bid and budget management, and Local Service Ads coordination where it fits.

  • Campaign architecture per practice area and market
  • Verified leads pushed back as conversions, so Google optimizes toward cases
  • Search-term and cannibalization audits, documented in your portal

Meta Ads (Facebook & Instagram)

Search captures demand; Meta creates it. We run Facebook and Instagram campaigns for the cases people don't search for immediately, building awareness in your market and retargeting the visitors your site already earned, with server-side conversion tracking that survives iOS privacy walls.

  • Retargeting powered by your first-party visitor data
  • Server-side Conversions API, verified leads, not pixel guesses
  • Creative and audience testing with documented results

Microsoft Ads (Bing)

Often the cheapest qualified clicks in legal: an older, wealthier search audience with a fraction of the competition. We offer Microsoft Search campaigns as a complement once your Google program is producing, importing what already works.

Every campaign lands on a page built to convert

The ad is half the job; the page it lands on signs the case. Every active campaign gets a purpose-built landing page, designed, hosted, and maintained by us, with first-party tracking and text verification wired in from the first visit. Included in every plan, never billed separately.

What "managed" includes

  • Strategy, builds, and ongoing optimization, with no artificial caps on campaigns or keywords
  • Ad copywriting and testing
  • Call & form tracking with first-party attribution, folded into the fee
  • SMS lead verification from your firm's dedicated number
  • Live portal with AI analysis: see how it works
  • Month to month, ad spend never marked up: see pricing

Ready to see it on your market?

Request a walkthrough