Discover Your Firm’s Potential Profitability
(Industry average: 10%-15%)Results:
Disclaimer:
The results provided by this calculator are estimates based on the input values, including an assumed cost-per-click (CPC) of $50 and a click-to-lead conversion rate of 5%. The click-to-lead conversion rate refers to the percentage of ad clicks that result in potential client inquiries or leads, with industry averages typically ranging between 3%-8%. The conversion rate you input represents the percentage of those leads that turn into actual cases for your law firm. While the industry average conversion rate for turning leads into cases is 10%-15%, you may input a different rate based on your firm’s performance or expectations. Our calculation is purposefully conservative.
This calculator is designed primarily for analyzing Google Ads campaigns but may also provide insights for other advertising platforms with similar cost-per-click models. Actual results may vary depending on factors such as market conditions, platform performance, and client behavior. This tool is for informational purposes only and does not guarantee specific outcomes. For a detailed analysis, consult with a PPC marketing professional.