Is SEO Dead? GEO, AEO, and the Fall of the Blue Link

The Shift from SEO to GEO - Optimizing for AI-First Search Engines

The familiar blue links that once dominated Google search results are no longer the cornerstone of SEO. AI-powered tools like ChatGPT, Perplexity, and Google’s AI Overviews are transforming how people find information, providing direct answers instead of directing users to external websites. This shift demands a new approach: understanding and applying strategies like Generative Engine […]